• Monitor the press on a daily basis for theme and ideas for clients
• Send full coverage to clients with dissemination and full report on a weekly basis
• An efficient London based press office
• Excellent writers with media experience who tailor press releases for clients
• Press Release distribution to all areas of the media.
• Tailor-make distribution for email mail outs
• Postal distribution of press releases and collateral as appropriate
• Evaluation Programmes for clients
• Strong contacts with editors across the UK – Access to top travel, spa and beauty media on a personal level
• Co-ordinate press visits for top media. 
• Group Press Trip Co-ordination
• Subscribe to Trav & Beauty Media Alerts which are actioned daily
• Submit copy for trade press features and produce forward features lists for clients for the UK trade press
• Attending all the press events in London on behalf of clients
• Brainstorming meetings and conference calls with clients are followed up with the production of detailed minutes
• Regular contact with affinity partners, tourist boards, airlines and key tour operators to maximse exposure for clients
• Inventing concepts for all clients to re-invent themselves
• Crisis Management support
• Event Organising of press functions
• Third party tie-up and celebrity introductions to gain further media exposure

Corporate Reputation Management
Grifco has been employed by some of the most prestigious hotels in the world to look after the corporate reputation management of the properties and the destinations. Grifco is a respected company. Clients appreciate advice and journalists trust the company.